Usermaven (Actions) Destination
Usermaven is an all-in-one analytics solution for online businesses looking to unlock growth and make data-driven decisions - without spending hours on setup.
Benefits of Usermaven (Actions)
Usermaven (Actions) provides the following benefits:
- Clear mapping of data. Actions-based destinations enable you to define the mapping between the data Segment received from your source and the data Segment sends to Usermaven.
- Pre-built mapping. Mappings for Usermaven are prebuilt with the prescribed parameters and available for customization.
- No 3rd party tool is involved. Move the data directly from Segment to Usermaven without a 3rd party tool to facilitate the data sync.
- Track events, identify users and companies. You can track events, identify users and companies in Usermaven using Actions-based destinations.
Getting started
- From the Segment web app, click Catalog, then click Destinations.
- Search for “Usermaven (Actions)” in the Destinations Catalog, and select the destination.
- Click Configure Usermaven (Actions).
- Select an existing Source to connect to Usermaven (Actions).
- Go to the Usermaven App, and navigate to Workspace Settings > General Settings and copy the API Key.
- Enter the “API Key” in the “Usermaven (Actions)” destination settings in Segment.
Destination Settings
| Setting | Description |
|---|---|
| API Key | Required. Found on your general settings page. |
| Server Token | Required. Found on your general settings page. |
Available Presets
Usermaven (Actions) has the following presets:
| Preset Name | Trigger | Default Action |
|---|---|---|
| Identify User | Event type = "identify" |
Identify User |
| Group | Event type = "group" |
Group |
| Page | Event type = "page" |
Page |
| Track Event | Event type = "track" |
Track Event |
Available Actions
Build your own Mappings. Combine supported triggers with the following Usermaven-supported actions:
Mapping limits per destination
Individual destination instances have support a maximum of 50 mappings.
Identify User
Sets a user data.
Identify User is a Cloud action.
| Field | Description |
|---|---|
| User id* | Type: STRINGThe user id, to uniquely identify the user |
| Email address* | Type: STRINGThe user email address |
| Created at | Type: STRINGThe timestamp when the user was created |
| First name | Type: STRINGThe user first name |
| Last name | Type: STRINGThe user last name |
| Custom attributes | Type: OBJECTThe user custom attributes |
| Anonymous ID | Type: STRINGUser Anonymous id |
| Event ID | Type: STRINGThe ID of the event. |
| Document Path | Type: STRINGThe path of the document. |
| Document Search | Type: STRINGThe search query of the document. |
| Event Type | Type: STRINGThe type of the event. |
| Page Title | Type: STRINGThe title of the page where the event occurred. |
| Referrer | Type: STRINGThe referrer of the page where the event occurred. |
| URL | Type: STRINGThe URL of the page where the event occurred. |
| User Agent | Type: STRINGThe user agent of the browser. |
| User Language | Type: STRINGThe language of the browser. |
| UTC Time | Type: STRINGThe time of the event in UTC. |
| UTM | Type: OBJECTInformation about the UTM parameters. |
| Screen | Type: OBJECTInformation about the screen. |
| Timezone | Type: STRINGThe timezone of the browser. |
| IP Address | Type: STRINGThe IP address of the user. |
Track Event
Sends a track event to Usermaven.
Track Event is a Cloud action.
| Field | Description |
|---|---|
| Event Name* | Type: STRINGThe event name |
| Event Attributes | Type: OBJECTAttributes associated with the event |
| User id | Type: STRINGThe user id, to uniquely identify the user |
| Email address | Type: STRINGThe user email address |
| Created at | Type: STRINGThe timestamp when the user was created |
| Anonymous ID | Type: STRINGUser Anonymous id |
| Event ID | Type: STRINGThe ID of the event. |
| Document Path | Type: STRINGThe path of the document. |
| Document Search | Type: STRINGThe search query of the document. |
| Event Type | Type: STRINGThe type of the event. |
| Page Title | Type: STRINGThe title of the page where the event occurred. |
| Referrer | Type: STRINGThe referrer of the page where the event occurred. |
| URL | Type: STRINGThe URL of the page where the event occurred. |
| User Agent | Type: STRINGThe user agent of the browser. |
| User Language | Type: STRINGThe language of the browser. |
| UTC Time | Type: STRINGThe time of the event in UTC. |
| UTM | Type: OBJECTInformation about the UTM parameters. |
| Screen | Type: OBJECTInformation about the screen. |
| Timezone | Type: STRINGThe timezone of the browser. |
| IP Address | Type: STRINGThe IP address of the user. |
Group
Send company attributes to Usermaven.
Group is a Cloud action.
| Field | Description |
|---|---|
| Company id* | Type: STRINGThe company id, to uniquely identify the company |
| User id* | Type: STRINGThe user id, to uniquely identify the user |
| Company name | Type: STRINGThe company name |
| Company created at | Type: STRINGThe timestamp when the company was created |
| Company custom attributes | Type: OBJECTThe company custom attributes |
| Anonymous ID | Type: STRINGUser Anonymous id |
| Event ID | Type: STRINGThe ID of the event. |
| Document Path | Type: STRINGThe path of the document. |
| Document Search | Type: STRINGThe search query of the document. |
| Event Type | Type: STRINGThe type of the event. |
| Page Title | Type: STRINGThe title of the page where the event occurred. |
| Referrer | Type: STRINGThe referrer of the page where the event occurred. |
| URL | Type: STRINGThe URL of the page where the event occurred. |
| User Agent | Type: STRINGThe user agent of the browser. |
| User Language | Type: STRINGThe language of the browser. |
| UTC Time | Type: STRINGThe time of the event in UTC. |
| UTM | Type: OBJECTInformation about the UTM parameters. |
| Screen | Type: OBJECTInformation about the screen. |
| Timezone | Type: STRINGThe timezone of the browser. |
| IP Address | Type: STRINGThe IP address of the user. |
Page
Send pageview events to Usermaven.
Page is a Cloud action.
| Field | Description |
|---|---|
| User id | Type: STRINGThe user id, to uniquely identify the user |
| Email address | Type: STRINGThe user email address |
| Created at | Type: STRINGThe timestamp when the user was created |
| Page Name | Type: STRINGThe name of the page |
| Anonymous ID | Type: STRINGUser Anonymous id |
| Event ID | Type: STRINGThe ID of the event. |
| Document Path | Type: STRINGThe path of the document. |
| Document Search | Type: STRINGThe search query of the document. |
| Event Type | Type: STRINGThe type of the event. |
| Page Title | Type: STRINGThe title of the page where the event occurred. |
| Referrer | Type: STRINGThe referrer of the page where the event occurred. |
| URL | Type: STRINGThe URL of the page where the event occurred. |
| User Agent | Type: STRINGThe user agent of the browser. |
| User Language | Type: STRINGThe language of the browser. |
| UTC Time | Type: STRINGThe time of the event in UTC. |
| UTM | Type: OBJECTInformation about the UTM parameters. |
| Screen | Type: OBJECTInformation about the screen. |
| Timezone | Type: STRINGThe timezone of the browser. |
| IP Address | Type: STRINGThe IP address of the user. |
Engage
You can send computed traits and audiences generated using Engage to this destination as a user property. To learn more about Engage, schedule a demo.
For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it’s been more than 30 days since their last order), Engage sets that value to false.
When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.
Real-time to batch destination sync frequency
Real-time audience syncs to Usermaven (Actions) may take six or more hours for the initial sync to complete. Upon completion, a sync frequency of two to three hours is expected.
Settings
Segment lets you change these destination settings from the Segment app without having to touch any code.
| Setting | Description |
|---|---|
| API Key (required) |
string, has no default value. Found on your general settings page. |
| Server Token (required) |
string, has no default value. Found on your general settings page. |
This page was last modified: 07 Aug 2024
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